Client Overview: Geedlaal
Geedlaal, a leading Netherlands-based logistics company specializing in cargo services to Africa, approache DMarketing with two goals: revamp their website design and improve organic search visibility to attract more clients seeking Africa-bound cargo solutions. Their existing website, while functional, lacked visual appeal and struggled to rank competitively on search engines.
Challenges
- Outdated website design failing to capture user attention and effectively communicate Geedlaal’s services.
- Low website traffic resulting in a limited online audience and missed business opportunities.
- Poor search engine ranking for relevant keywords, hindering organic visibility for potential customers.
Our Solution:
Dmarketic took a proactive approach to address the challenges faced by Geedlaal Group
Custom Website Development
- Modernized Design:- A user-friendly and visually appealing website was designed, showcasing Geedlaal’s services and expertise.
- Clear Communication:- Content was optimized to clearly explain Geedlaal’s offerings and target specific customer pain points.
- Enhanced User Experience:-: Improved website navigation and mobile responsiveness ensured a seamless experience across all devices.
SEO Strategy
- Conducted a comprehensive SEO audit to identify areas for improvement and develop a tailored strategy to enhance Geedlaal Group’s search engine visibility.
- Implemented on-page and off-page optimization techniques, including keyword optimization, content enhancements, and backlink building, to improve organic search rankings and drive targeted traffic to the website.
- Provided ongoing monitoring, analysis, and optimization to ensure sustained growth and visibility in search engine results pages (SERPs).
Results
The combined efforts of website design and SEO resulted in significant
improvements for Geedlaal:
Increased Website Traffic:-Organic website traffic from search engines grew by 70% within 6 months.
Top 3 Rankings: Geedlaal achieved first-page rankings on Google for three key target keywords, including “Netherlands Africa cargo services”.
Improved User Engagement: Increased time spent on the website and a higher conversion rate indicated a more engaged user base.